Particle. The immersive trait d'union between art and communities
Particle - the immersive reality that promotes art and culture bringing them closer to their audience - was born from an intuition of its founder, Bruno Bolfo. Since his first approach to this world has realized how much it is perceived as elitist and detached, which is the opposite of what art itself communicates: art is often the fundamental spark that moves the world toward awe and empathy. A shared comprehension of art can bring people together and into the art world to reach this higher purpose.
Particle offers innovative experiences with fluidity between digital and phygital, freeing people to interact and feel part of it, while offering moments of social gathering. By uniting more people around curiosity and passion, new communities can form that are boundless across geography, age, education, values and gender.